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Important stuff or a load of sh*t?

Kim Arnold

Updated: 1 day ago


The late comedian George Carlin once said: ‘My sh*t is stuff. Your stuff is sh*t.


Ain’t that the truth?


In their book, ‘The Friction Project’, authors Robert I. Sutton and Huggy Rao explain how our ‘stuff’ – whether that’s meetings, emails, presentations or Justin Bieber memorabilia – feels important and vital.


But other people’s stuff? A pain in the backside.


Our 500-word email? Critical detail.


The 500-word email we see pop up in our inbox? ARGGGHHHHHH!


Sutton and Rao write how these ‘self-serving biases’ allow us to:


‘justify – indeed glorify – creating that new procedure, form or rule that makes your job easier (and everyone else’s harder) […] or calling a meeting on that pet project (even though no one else cares about it).’


So, ask yourself next time you’re communicating:


Is this really important stuff?


Or is it just my sh*t?


(Yes, I’m feeling feisty today.)

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